90% story 10% point by Florian Mueck

Moving from one cave to another cave must have been a nightmare for our ancestors. Every single time. And how did they survive? Brave cavemen must have told the others how to get there safely. Those guys must have been great storytellers, because our brain remembers stories. Our human race did evolve and so did my didactical approach in my trainings. Today, I anchor literally any point with a story. I refer to concrete situations with concrete characters, I use dialog, I share personal failures and lessons learned. And when I want you to remember how to bring your characters to life with (my own version of ) NLP, I don’t just say it. I tell you about Mark Brown and his $40 and his suitcase and Andrea. With 90-10 people will remember your points more easily.


#publicspeaking #charisma #storytelling #characters #anchoring #presentations #powerpoint #businesspresentations #businesstalks #ted #tedx For more infographics: #fminsights